On Tuesday April 19th, I’ll be giving a free teleconference call on the opportunities for freelance copywriters who want to work online.
Budgets are shrinking in the world of traditional print and broadcast copywriting. Most of that money is now being spent online – on websites, emails, enewsletters, social media and online advertising.
According to Forrester Research, 60% of companies are increasing their online marketing budgets simply by taking that money out of their offline budgets.
So if you plan on making a living as a freelance copywriter over the years and decades ahead, it makes sense to go where the money is flowing...online.
However, you can’t simply take your offline copywriting skills and then set up shop as an online copywriter.
Copywriting online requires a quite different skill set.
And that’s what Tuesday’s teleconference call is all about.
Here are just some of the questions I’ll be answering.
- In which ways is being an online copywriter different from being an offline copywriter?
- How much are companies now spending on marketing and advertising online?
- What kind of work can freelance online copywriters expect to be given?
- Which are the most profitable types of online copywriting work?
- As a freelance online copywriter, how do you to set about finding clients? What are the best approaches and strategies?
- Do both B2C and B2B companies outsource work to online copywriters?
- What steps should you take to establish yourself as a freelance online copywriter?
If you would like to know the answers to those questions, and more, register for Tuesday’s call. It’s free, but you do need to register.
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