E-Newsletters for Small Business Marketing

I just completed a review of Michael Katz’s Do-It-Yourself E-Newsletter System.

It’s a big, fat program, comprising a binder, a bound “best of” collection and two CDs. Aimed at sole proprietors and small business, it is a step-by-step guide to writing, formatting, delivering and managing a great e-newsletter.

The whole point being...if you publish a quality newsletter, that is all the self-promotion you’ll ever need to do.

And he’s right. I have always used my own newsletters to promote my services, and never had to spend a penny on any other kind of promotion.

Read my review of Michael Katz’s Do-It-Yourself E-Newsletter System