Debbie Weil's "Top 7 Tips to Write an Effective Business Blog."

Debbie Weil's introduction to business blogging is well worth reading, and free when you sign up for her newsletter.

It's a brief and useful introduction for those who are about to start a business blog, and for those who have been blogging for a while, but have lost track of what they first set out to achieve, and why.

One heading in particular caught my attention:

"To Blog is to write for the web"

A good point. She goes on to talk about making the text simple to scan, plus some other readability tips.

But the subhead caught my attention for a different reason. I found myself thinking about the message if you reversed it.

"To write for the web is to blog."

Now there's something worth thinking about...

Grab you copy of Debbie's business blogging introduction when you sign up for her newsletter here...