Graphic Design for Direct Marketers

I have just reviewed a huge course written for designers and non-designers who want to know how to design for direct marketing - sales letters, flyers, direct mail packages, ads etc.  It's an excellent course. I particularly appreciate the almost 100 pages devoted to typography. It's a rare thing to find anyone paying that much attention to the type. And yes, across all media, clear, simple type has a huge impact on the readability of your message.

My review of Graphic Design Success